Behind the name
STATISTICALLYINCONVENIENT.
The name for what I write, and eventually film, about the body, building companies, freedom and attention. I’m Malcolm Nesset. You may also know me as Mr. Outlier.
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Why this name?
I’m more interested in possibilities than in fitting in.
I want to build companies. I want to train hard. And I want to go out, dance and meet people. Without alcohol.
Statistically Inconvenient is my name for that combination. This is where I bring together the experiences that don’t belong on a company website: what drives me, the choices I make, and what they actually cost.
Mr. Outlier is the signature I’ve used in earlier writing and experiments with attention. The name expresses curiosity and ambition; it isn’t a calculation of how rare I am.
Read the storiesIn time, I want to tell these stories on YouTube too. For now, they begin with writing.
Get in touch
Something we should talk about?
A company you want to help build, a story that stayed with you, or an idea you can’t shake. Write to me.